Books are so boring.
That’s what I thought 2 years ago before I had read a single book about money. But everything changed when I finally decided to pick up my first book. And the first had me hooked.
Over the last 2 years, I’ve read more than 25 entrepreneurial and finance books about making and managing money.
So here is my list of the best books suited for online entrepreneurs looking to start an online business or generally improve their life.
What are the best books about money for online entrepreneurs?
Here are my 11 picks for the best money-related books to read this year + a list of 300 more business books at the end.
Table of contents:
1. Rich dad poor dad
This book was my gateway drug to the world of entrepreneurship and trying to make money online.
It’s essential for every beginner because it teaches the basics of building wealth.
It covers all the necessary things to help you become more financially literate in a fun story-like format.
What’s the difference between an asset and a liability, how to stop working for money and let your money work for you, how to stop thinking like the poor and the middle class, and how to escape the 9 to 5 rat race are all questions that this book aims to answer.
My score: 9/10
This book helped me see the world in a different way and to stop thinking about money as if it was a limited and scarce resource.
It’s great for building the foundation for your financial literacy and it’s the first book about personal finance that I would recommend anyone reads.
2. Millionaire fastlane
This book sets the blueprint for how you could become financially free in 5-10 years.
How it’s more than possible to “get rich quick” (but not easy) by starting a business. And by quick the author means 5 to 10 years.
Whenever you hear get rich quick you probably think of some pyramid scheme, scam, or winning the lottery, but that’s “get rich easy”. It’s more than impossible to “get rich quick” but not easy – it requires effort, commitment, and patience.
It sounds hard and it is but what’s the alternative?
The slow-lane – get rich slow, is having a 9 to 5 job for more than 40 years, investing in the stock market, and hoping that nothing goes wrong.
Then when you’re 70, with arthritis in both your knees, and are about to die you become financially free and get to enjoy your wealth.
Doesn’t that just sound sad?
This model is so insane yet most people are happy to live it. You sell your soul Monday to Friday to be free Saturday and Sunday.
It’s like trading 5 euros for 2 euros every week.
“It doesn’t matter how many times you strike out in business because you only have to be right once – swing for home runs.”
The author explains that building a profitable business is a multi-step process, not a one-time event. It’s not like winning a lottery, but more like building a house from the ground up, block-by-block.
So if something goes wrong you can always adjust.
My score: 10/10
I highly recommend reading this book if you’re an online entrepreneur or you’d like to become one.
The author got rich by creating a website for renting limos so he knows how to play the online game. And the lessons in this book are truly priceless.
3. Steal like an artist
Ideas are the currency of creators.
If you’re looking to become a YouTuber, copywriter, or any other type of creator then this book is a must-read.
It talks about how every idea out there is just a mix of other ideas combined together.
This approach to coming up with ideas removes pressure on you to be original because, in reality, nothing is original.
This is a book that I would recommend not listening to in audio format because it has many great illustrations and graphics that would just be a waste to miss out on.
“Creativity is not magic. Creativity is for everyone.”
My score: 7/10
Not all online businesses require much creativity and the tips that were in this book were mostly already known to me from watching YouTubers like Ali Abdaal. That’s why my score isn’t a perfect 10 but your mileage may vary.
4. The e-myth revisited
This book is a goldmine for entrepreneurs.
It teaches you how to work on your business not in your business.
After all, you want to create a business, not a job.
The author talks about common myths and traps that new entrepreneurs fall into when starting their first business, gives advice on how to hire your first employees, how to win consistent clients by giving your employees and customers a predictable and consistent experience, and how to turn your business into a franchise.
My score: 8/10
This book is great for anyone looking for strong entrepreneurial foundations, whether you’d want to create an online or brick-and-mortar business.
5. The 80/20 principle
The 80/20 rule or the Pareto principle says that in many aspects of life, 20% of the inputs lead to 80% of the results.
Wilfredo Pareto was the economist who first discovered this rule by observing that 80% of the wealth in Italy belonged to about 20% of the population. That’s why the 80/20 rule is called the Pareto principle.
This book is great if you want to dive deeper into this rule. It applies not only to business but to our personal lives, university, economics, YouTube, you name it.
For example, close to 90% of the views on my YouTube channel were thanks to 5% of the videos that I published.
Once you look for it the Pareto principle is everywhere.
My score: 8/10
There are millionaires that only work 90 minutes a day because they know that there’s a peak time and it’s only 90 minutes every day that every human is most productive.
That’s the 20% of the waking day where you can get 80% of the things done.
So just finding where that 90-minute period can let you know where to put the highest value tasks and then you can just scrap the rest.
6. Atomic Habits
Atomic Habits is the bible of productivity.
It talks about how tiny habits over a long time can lead to extraordinary results. Hence the name of the book.
The author, James Clear, explains how to build successful habits that last for a lifetime:
- Make it noticeable
- Make it attractive
- Make it easy
- Make it rewarding
The inverse can be applied to get rid of bad habits:
- Make it invisible
- Make it unattractive
- Make it hard
- Make it unrewarding
My score: 10/10
If you’re an solopreneur then you’ll probably have to work alone for a long time, sometimes many years, without seeing any results. And it’s nearly impossible to do with sheer willpower.
That’s why building good habits and getting rid of bad ones can be so important.
Rather than relying on your limited willpower this book teaches you how you can make your environment work for you instead of against you and help you build better habits that compound into extraordinary results.
7. Four-hour workweek
The Four-Hour Workweek is an absolute classic.
It lays the foundation for how to quit your job and earn passive income online.
The book is full of interesting productivity tips and cool ideas about how to deal with other people, optimize your time and make more money.
“Do not work harder when the solution is to work smarter.”
I liked the idea from Tim Ferris that problems often solve themselves if you give them time.
“There are seldom real emergencies”.
When you reply to emails or messages not immediately the problem often just ends up resolving itself. It just needs time.
Here’s another quote from the Four Hour Workweek
“Mediocre goals are harder to achieve than goals that seem impossible. It’s easier to raise 10M than 1M. Most people aim for mediocre goals and that means:
- There’s a lot of competition.
- The goal isn’t really that motivating.”
My score: 8/10
The author urges you to think bigger.
It’s way more motivating and there will be fewer people standing in your way because no one dares to aim that big.
After all, it’s the same stress level fighting for crumbs or fighting for something big. So why not fight for something big?
This book lays the foundation and debunks common myths about retiring early and having to work for 40 years in order to retire.
8. Exactly What to say
This book talks about exactly that – what to say when talking to potential clients.
There are many psychological tricks that you can use to win someone over and persuade them to buy from you. And this book tells you how.
It’s not a scammy or salesy book that urges you to lie to your clients. Rather, it presents real-life examples of how to phrase your sentences so that you don’t sabotage yourself and let the person you’re talking to know that he came to the right place.
My score: 9/10
It’s an extremely quick and easy read going over each phrase and sentence one by one with real-life examples that can help you turn a random person into a happy client.
9. How to win friends and influence people
This book is not only for entrepreneurs – it’s great for everyone.
Despite its controversial name, learning how to act and talk to people can have insane benefits both for your personal and business life.
This book is full of tips about how to make it so you get along with even those people that thought badly of you before.
Such tips include:
- Don’t criticize, complain or condemn
- Give honest sincere appreciation
- Arouse in the other person an eager want, think about what he wants not what you want
- Show genuine interest in others
- Smile everywhere you go, with every person you speak to
- Remember and honor other people’s names
My score: 9/10
After reading this book I started noticing how terrible my communication with other people was. And after implementing some strategies I learned my relationship with those people because a lot warmer.
I highly recommend this book to everyone (if you don’t want to read the whole thing at least do the first chapter – it will improve your relationships forever)
10. $100M offers
I’m reading this book right now and it’s so dense with information about how to make an offer that people feel stupid saying no.
One mind blowing thing that Alex Hormozi explains in this book is how you can make your product instantly better by just increasing the price. It’s so weird.
If you increase the price of something, the customer perceives the product to have more value.
Lets say it’s like an exercise plan.
If it’s more expensive then the customer will try to actually follow the plan because it hurt to spend so much money on it.
And so increasing the price actually increased their chances of becoming more fit.
Think about that, nothing changed, only the price and now the person who got the exercise plan is more likely to become fit.
On the other hand if it was cheap, and they didn’t follow the plan, then the worst case scenario for them would be to just lose a few bux.
There wouldn’t be so much motivation to follow through with the plan, and the exercise plan you’re selling would have not worked as well.
It’s pretty insane how much just the price can make the product good or bad.
And this book is full of tips like this.
It talks about how to pick the right market, how to write copy for your product, how to niche down and other cool tips essentially to make an offer people feel stupid saying no.
My score: 9/10
I would recommend getting this book in physical format because there are drawings and charts that are hard to understand if you’re listening to the audiobook version.
11. I will teach you to be rich
This book is best for learning how to invest.
It’s oriented more toward personal finance but there’s a lot of great information about investing that could be beneficial to businesses as well.
My score: 9/10
This book gives a full set of fundamental knowledge about investing.
It teaches you about stocks, bonds, different investments, the difference between an index and a mutual fund, what’s an ETF and so on.
The author also exposes “financial advisers” and urges you to be your own financial advisor.
There are also valuable tips about fees on different trading platforms and investments so reading this book could potentially save you thousands of dollars over your lifetime.
Bonus Business Books
Company biography Books
- Amazon Unbound: Jeff Bezos and the Invention of a Global Empire
- Bad Blood: Secrets and Lies in a Silicon Valley Startup
- Billion Dollar Loser: The Epic Rise and Spectacular Fall of Adam Neumann and WeWork
- Elon Musk: Tesla, Spacex, and the Quest for a Fantastic Future
- Hatching Twitter: A True Story of Money, Power, Friendship, and Betrayal
- Lights Out: Pride, Delusion, and the Fall of General Electric
- No Filter: The Inside Story of Instagram
- Slugfest: Inside the Epic, 50-Year Battle Between Marvel and DC
- Super Pumped: The Battle for Uber
- The Caesars Palace Coup: How a Billionaire Brawl Over the Famous Casino Exposed the Power and Greed of Wall Street
- The Cult of We: WeWork, Adam Neumann, and the Great Startup Delusion
- The Devil’s Playbook: Big Tobacco, Juul, and the Addiction of a New Generation
- The Everything Store: Jeff Bezos and the Age of Amazon
- The Innovators: How a Group of Hackers, Geniuses, and Geeks Created the Digital Revolution
Founder biography Books
- Am I Being Too Subtle?: Straight Talk From a Business Rebel
- Becoming Trader Joe: How I Did Business My Way and Still Beat the Big Guys
- Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
- Built From Scratch: How a Couple of Regular Guys Grew the Home Depot from Nothing to $30 Billion
- Cable Cowboy: John Malone and the Rise of the Modern Cable Business
- Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley
- Grinding It Out: The Making of McDonald’s
- I Love Capitalism!: An American Story
- Let My People Go Surfing: The Education of a Reluctant Businessman
- Losing My Virginity: How I Survived, Had Fun, and Made a Fortune Doing Business My Way [Abridged]
- My Life as a Quant: Reflections on Physics and Finance
- My Years with General Motors
- Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
- Railroader: The Unfiltered Genius and Controversy of Four-Time CEO Hunter Harrison
- Sam Walton: Made In America
- Setting the Table: The Transforming Power of Hospitality in Business
- Shoe Dog: A Memoir by the Creator of Nike
- Start Something That Matters
- Steve Jobs
- That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea
- The Fish That Ate the Whale: The Life and Times of America’s Banana King
- The Gambler: How Penniless Dropout Kirk Kerkorian Became the Greatest Deal Maker in Capitalist History
- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company
- The Snowball: Warren Buffett and the Business of Life
- Titan: The Life of John D. Rockefeller, Sr.
- Walt Disney: The Triumph of the American Imagination
- Who Is Michael Ovitz?
- Winning Now, Winning Later: How Companies Can Succeed in the Short Term While Investing for the Long Term
Creative thinking books
- A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas
- Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
- Daily Rituals: How Artists Work
- How Innovation Works: And Why It Flourishes in Freedom
- Rebel Ideas: The Power of Diverse Thinking
- The War of Art: Break Through the Blocks and Win Your Inner Creative Battles
- Thinkertoys: A Handbook of Creative-Thinking Techniques
Crypto books
- Blockchain Basics: A Non-Technical Introduction in 25 Steps
- Cryptoassets: The Innovative Investor’s Guide to Bitcoin and Beyond
- Kings of Crypto: One Startup’s Quest to Take Cryptocurrency Out of Silicon Valley and Onto Wall Street
- The Basics of Bitcoins and Blockchains: An Introduction to Cryptocurrencies and the Technology that Powers Them
- The Bitcoin Standard: The Decentralized Alternative to Central Banking
- The Future of Money: How the Digital Revolution Is Transforming Currencies and Finance
- The Infinite Machine: How an Army of Crypto-hackers Is Building the Next Internet with Ethereum
- Why Buy Bitcoin: Investing Today in the Money of Tomorrow
Economy Books
- A History of the United States in Five Crashes: Stock Market Meltdowns That Defined a Nation
- All the Devils Are Here: The Hidden History of the Financial Crisis
- Americana: A 400-Year History of American Capitalism
- Capital and Ideology
- Capital in the Twenty-First Century
- Capitalism Without Capital: The Rise of the Intangible Economy
- Energy and Civilization: A History
- Principles for Dealing with the Changing World Order: Why Nations Succeed and Fail
- The Ascent of Money: A Financial History of the World
- The History of Money
- The Rational Optimist: How Prosperity Evolves
- The Rise and Fall of American Growth: The U.S. Standard of Living Since the Civil War
Entrepreneurship books
- 100 Side Hustles: Unexpected Ideas for Making Extra Money Without Quitting Your Day Job
- 12 Months to $1 Million: How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur
- Beyond Entrepreneurship 2.0
- Built to Sell: Creating a Business That Can Thrive Without You
- Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers
- Crushing It!: How Great Entrepreneurs Build Their Business and Influence—and How You Can, Too
- DotCom Secrets: The Underground Playbook for Growing Your Company Online
- Explosive Growth: A Few Things I Learned While Growing to Million Users and Losing 78$ Million: Ultimate Startup Playbook in Entrepreneurship, Business Strategy, Online Marketing, Leadership & PR
- Founders at Work: Stories of Startups’ Early Days
- HBR’s 10 Must Reads on Business Model Innovation
- Hopping over the Rabbit Hole: How Entrepreneurs Turn Failure into Success
- Invent and Wander: The Collected Writings of Jeff Bezos
- Like a Virgin: Secrets They Won’t Teach You at Business School
- Masters of Scale: Surprising Truths from the World’s Most Successful Entrepreneurs
- One Simple Idea: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work
- Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine
- ReWork: Change the Way You Work Forever
- Rich20Something: Ditch Your Average Job, Start an Epic Business, and Score the Life You Want
- Sprint: How To Solve Big Problems and Test New Ideas in Just Five Days
- Start With Why: How Great Leaders Inspire Everyone To Take Action
- Startup Opportunities: Know When to Quit Your Day Job
- Supermaker: Crafting Business on Your Own Terms
- The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future
- The 10X Rule: The Only Difference Between Success and Failure
- The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich
- The Automatic Customer: Creating a Subscription Business in Any Industry
- The E Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It
- The Entrepreneur Mind: 100 Essential Beliefs, Characteristics, and Habits of Elite Entrepreneurs
- The Founder’s Dilemmas: Anticipating and Avoiding the Pitfalls That Can Sink a Startup
- The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers
- The Innovation Stack: Building an Unbeatable Business One Crazy Idea at a Time
- The Lean Startup: How Constant Innovation Creates Radically Successful Businesses
- The Power of Broke: How Empty Pockets, a Tight Budget, and a Hunger for Success Can Become Your Greatest Competitive Advantage
- The Startup Owner’s Manual: The Step-by-Step Guide for Building a Great Company
- Traction: How Any Startup Can Achieve Explosive Customer Growth
- Will It Fly?: How to Test Your Next Business Idea So You Don’t Waste Your Time and Money
- Without Their Permission: How the 21st Century Will Be Made, Not Managed
- Zero to One: Notes on Startups, or How to Build the Future
Books about the future
- AI Superpowers: China, Silicon Valley, And the New World Order
- Architects of Intelligence: The Truth about AI from the People Building it
- Artificial Intelligence: A Guide for Thinking Humans
- Automate This: How Algorithms Took Over Our Markets, Our Jobs, and the World
- Autonomy: The Quest to Build the Driverless Car—And How It Will Reshape Our World
- Blockchain Chicken Farm: And Other Stories of Tech in China’s Countryside
- Coders: The Making of a New Tribe and the Remaking of the World
- Competing in the Age of AI: Strategy and Leadership When Algorithms and Networks Run the World
- Genius Makers: The Mavericks Who Brought AI to Google, Facebook, and the World
- Human Compatible: Artificial Intelligence and the Problem of Control
- Life 3.0: Being Human in the Age of Artificial Intelligence
- Modern Monopolies: What It Takes to Dominate the 21st Century Economy
- More from Less: The Surprising Story of How We Learned to Prosper Using Fewer Resources—and What Happens Next
- Platform Revolution: How Networked Markets Are Transforming the Economy and How to Make Them Work for You
- Rise of the Robots: Technology and the Threat of a Jobless Future
- Sex Robots and Vegan Meat: Adventures at the Frontier of Birth, Food, Sex, and Death
- Shaping the Future of the Fourth Industrial
- Superintelligence: Paths, Dangers, Strategies
- The Alignment Problem: Machine Learning and Human Values
- The Fourth Industrial Revolution
- The Future Is Faster Than You Think: How Converging Technologies Are Transforming Business, Industries, and Our Lives
- The Industries of the Future
- T-Minus AI: Humanity’s Countdown to Artificial Intelligence and the New Pursuit of Global Power
- Whole Earth Discipline: An Ecopragmatist Manifesto
- Working in Public: The Making and Maintenance of Open Source Software
Books about investing
- A Beginner’s Guide to the Stock Market: Everything You Need to Start Making Money Today
- A Random Walk Down Wall Street (12th Edition): The Time Tested Strategy for Successful Investing
- Adaptive Markets: Financial Evolution at the Speed of Thought
- Charlie Munger: The Complete Investor
- Common Stocks and Uncommon Profits and Other Writings (2nd Edition)
- Devil Take the Hindmost: A History of Financial Speculation
- HBR Guide to Finance Basics for Managers
- Hedge Fund Market Wizards: How Winning Traders Win
- How I Invest My Money: Finance Experts Reveal How They Save, Spend, and Invest
- Irrational Exuberance (Revised and Expanded Third Edition)
- Mastering the Market Cycle: Getting the Odds on Your Side
- More Than You Know: Finding Financial Wisdom in Unconventional Places
- One Up on Wall Street: How To Use What You Already Know To Make Money In The Market
- Tap Dancing to Work: Warren Buffett on Practically Everything, – 1966-2013
- The Big Secret for the Small Investor: The Shortest Route to Long-Term Investment Success
- The Bogleheads’ Guide to Investing (2nd Edition)
- The Bogleheads’ Guide to Retirement Planning
- The Bogleheads’ Guide to the Three-Fund Portfolio: How a Simple Portfolio of Three Total Market Index Funds Outperforms Most Investors with Less Risk
- The Dao of Capital: Austrian Investing in a Distorted World
- The Dhandho Investor: The Low-Risk Value Method to High Returns
- The Essays of Warren Buffett (4th Edition): Lessons for Corporate America
- The Four Pillars of Investing: Lessons for Building a Winning Portfolio
- The Investor’s Manifesto: Preparing for Prosperity, Armageddon, and Everything in Between
- The Little Book of Common Sense Investing (10th Anniversary Edition): The Only Way to Guarantee Your Fair Share of Stock Market Returns
- The Little Book That Still Beats the Market
- The Manual of Ideas: The Proven Framework for Finding the Best Value Investments
- The Most Important Thing: Uncommon Sense for the Thoughtful Investor
- The Permanent Portfolio: Harry Browne’s Long-Term Investment Strategy
- The Tao of Charlie Munger: A Compilation of Quotes from Berkshire Hathaway’s Vice Chairman on Life, Business, and the Pursuit of Wealth
- The Warren Buffett Way (3rd Edition): Investment Strategies of the World’s Greatest Investor
- The Wisdom of Finance: Discovering Humanity in the World of Risk and Return
- University of Berkshire Hathaway: 30 Years of Lessons Learned from Warren Buffett & Charlie Munger at the Annual Shareholders Meeting
- Warren Buffett’s Ground Rules: Words of Wisdom from the Partnership Letters of the World’s Greatest Investor
- You Can Be a Stock Market Genius: Uncover the Secret Hiding Places of Stock Market Profits
- Your Money and Your Brain: How the New Science of Neuroeconomics Can Help Make You Rich
Real estate investing books
- 7 Steps to Wealth: The Vital Difference Between Property & Real Estate
- ABCs of Buying Rental Property: How You Can Achieve Financial Freedom in Five Years
- Buy, Rehab, Rent, Refinance, Repeat: The BRRRR Rental Property Investment Strategy Made Simple
- Golden Gates: The Housing Crisis and a Reckoning for the American Dream
- How to Invest in Real Estate: The Ultimate Beginner’s Guide to Getting Started
- Investing in Property: How to Maximise Returns and Minimise the Pitfalls [Part of the Six Ways to Wealth with Paul Clitheroe series]
- Land: How the Hunger for Ownership Shaped the World
- Making It in Real Estate: Starting Out as a Developer
- Property Investing Made Simple: 7 Tips to Reduce Property Investment Risk & Create Real Wealth!
- Property Investing Secrets (4th Edition)
- Survival of the City: Living and Thriving in an Age of Isolation
- The ABC’s of Real Estate Investing: The Secrets of Finding Hidden Profits Most Investors Miss
- The Armchair Guide to Property Investing: How to Retire on $2,000 a Week
- The Book on Investing in Real Estate with No (and Low) Money Down: Real Life Strategies for Investing in Real Estate Using Other People’s Money
- The Book on Managing Rental Properties: A Proven System for Finding, Screening, and Managing Tenants with Fewer Headaches and Maximum Profits
- The Book on Negotiating Real Estate: Expert Strategies for Getting the Best Deals When Buying and Selling Investment Property
- The Book on Rental Property Investing: How to Create Wealth with Intelligent Buy and Hold Real Estate Investing
- The Millionaire Real Estate Investor
- The Real Book of Real Estate: Real Experts. Real Stories. Real Life.
- The Real Estate Rehab Investing Bible: A Proven-Profit System for Finding, Funding, Fixing, and Flipping Houses…Without Lifting a Paintbrush
- Triumph of the City: How Our Greatest Invention Makes Us Richer, Smarter, Greener, Healthier, and Happier
Business Management books
- Built to Last: Successful Habits of Visionary Companies
- Delivering Happiness: A Path to Profits, Passion and Purpose
- High Output Management
- No Rules Rules: Netflix and the Culture of Reinvention
- Principles: Life and Work
- The Checklist Manifesto: How to Get Things Right
- The Outsiders: Eight Unconventional CEOs and Their Radically Rational Blueprint for Success
- The Personal MBA: Master the Art of Business
- The Private Equity Playbook: Management’s Guide to Working with Private Equity
- The Ten Commandments For Business Failure
- The Toyota Way: 14 Management Principles from the World’s Greatest Manufacturer
- The Virgin Way: How to Listen, Learn, Laugh and Lead
- Trillion Dollar Coach: The Leadership Playbook of Silicon Valley’s Bill Campbell
- Who Says Elephants Can’t Dance?: Leading a Great Enterprise Through Dramatic Change
- Working Backwards: Insights, Stories, and Secrets from Inside Amazon
Marketing books
- Ask: The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy…Create a Mass of Raving Fans…and Take Any Business to the Next Level
- Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains
- Building A Story Brand: Clarify Your Message So Customers Will Listen
- Contagious: Why Things Catch On
- Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers (3rd Edition)
- Influence: The Psychology of Persuasion
- Made to Stick: Why Some Ideas Survive and Others Die
- Oversubscribed: How to Get People Lining Up to Do Business with You
- Pre-Suasion: A Revolutionary Way to Influence and Persuade
- Purple Cow: Transform Your Business by Being Remarkable
- The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd
- The Long Tail: Why the Future of Business is Selling Less of More
- The Psychology of Advertising (3rd Edition)
- This Is Marketing: You Can’t Be Seen Until You Learn to See
Miscelaneous business-related books
- A Few Lessons from Sherlock Holmes
- Believe in People: Bottom-Up Solutions for a Top-Down World
- Billion Dollar Whale: The Man Who Fooled Wall Street, Hollywood, and the World
- But What If We’re Wrong?: Thinking about the Present as If It Were the Past
- HBR Guide to Better Business Writing
- How the Internet Happened: From Netscape to the iPhone
- How to Read a Book: The Classic Guide to Intelligent Reading
- Loonshots: How to Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries
- More Money Than God: Hedge Funds and the Making of a New Elite
- Never Split the Difference: Negotiating as if Your Life Depended on It
- Originals: How Non-Conformists Change the World
- Press Reset: Ruin and Recovery in the Video Game Industry
- Range: Why Generalists Triumph in a Specialized World
- Scale: The Universal Laws of Growth, Innovation, Sustainability, and the Pace of Life in Organisms, Cities, Economies, and Companies
- Scrum Mastery: From Good To Great Servant-Leadership
- Scrum: The Art of Doing Twice the Work in Half the Time
- Secrets of Sand Hill Road: Venture Capital and How to Get It
- TED Talks: The Official TED Guide to Public Speaking
- The 12$ Million Stuffed Shark: The Curious Economics of Contemporary Art
- The 80/20 Principle: The Secret of Achieving More with Less
- The Almanack of Naval Ravikant: A Guide to Wealth and Happiness
- The Art of War
- The Evolution of Everything: How New Ideas Emerge
- The Perfectionists: How Precision Engineers Created the Modern World
- The Phoenix Project: A Novel About IT, DevOps, and Helping Your Business Win
- The Score Takes Care of Itself: My Philosophy of Leadership
- The Song Machine: Inside the Hit Factory
- The Spider Network: How a Math Genius and a Gang of Scheming Bankers Pulled Off One of the Greatest Scams in History
- The Unicorn Project: A Novel about Developers, Digital Disruption, and Thriving in the Age of Data
- Uncanny Valley: A Memoir
- Where Good Ideas Come From: The Natural History of Innovation
Personal finance books
- I Will Teach You to Be Rich: No Guilt. No Excuses. No B.S. Just a 6-Week Program That Works (2nd Edition)
- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money — That the Poor and Middle Class Do Not!
- Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth
- The Barefoot Investor: The Only Money Guide You’ll Ever Need (209 Update)
- The Millionaire Mind
- The Millionaire Next Door: The Surprising Secrets of America’s Wealthy
- The Psychology of Money: Timeless Lessons on Wealth, Greed, and Happiness
- The Richest Man in Babylon
- The Simple Path to Wealth: Your Road Map to Financial Independence and a Rich, Free Life
- The Total Money Makeover: A Proven Plan for Financial Fitness
- Unshakeable: Your Financial Freedom Playbook
Product management books
- Creative Selection: Inside Apple’s Design Process During the Golden Age of Steve Jobs
- Empowered: Ordinary People, Extraordinary Products
- Escaping the Build Trap: How Effective Product Management Creates Real Value
- Hooked: How to Build Habit-Forming Products
- Inspired: How to Create Tech Products Customers Love
- Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
- Product Management in Practice: A Real-World Guide to the Key Connective Role of the 21st Century
- Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty
- Product-Led Growth: How to Build a Product That Sells Itself
- Start at the End: How to Build Products That Create Change
- Team Topologies: Organizing Business and Technology Teams for Fast Flow
- The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- The Product Book: How to Become a Great Product Manager
- The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million
- User Story Mapping: Discover the Whole Story, Build the Right Product
Sales books
- Gap Selling: Getting the Customer to Yes: How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price
- Way of the Wolf: Straight Line Selling: Master the Art of Persuasion, Influence, and Success
Business strategy books
- 7 Powers: The Foundations of Business Strategy
- Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies
- Blue Ocean Shift: Beyond Competing — Proven Steps to Inspire Confidence and Seize New Growth
- Blue Ocean Strategy: How To Create Uncontested Market Space And Make The Competition Irrelevant
- Competition Demystified: A Radically Simplified Approach to Business Strategy
- Good to Great: Why Some Companies Make the Leap and Others Don’t
- HBR’s 10 Must Reads on Strategy (Vol. 2)
- High Growth Handbook: Scaling Startups From 10 to 10,000 People
- Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
- Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company
- Scaling Up: How a Few Companies Make It…and Why the Rest Don’t, Rockefeller Habits 2.0
- The Art of Profitability
- The Art of Strategy: A Game Theorist’s Guide to Success in Business and Life
- The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail
- Think Big, Act Small: How America’s Best Performing Companies Keep the Start-up Spirit Alive
- Your Next Five Moves: Master the Art of Business Strategy
Work-related books
- Bullshit Jobs: A Theory
- Deep Work: Rules for Focused Success in a Distracted World
- Designing Your Life: How to Build a Well-Lived, Joyful Life
- On the Clock: What Low-Wage Work Did to Me and How It Drives America Insane
- So Good They Can’t Ignore You: Why Skills Trump Passion in the Quest for Work You Love
- Work Won’t Love You Back: How Devotion to Our Jobs Keeps Us Exploited, Exhausted, and Alone
Behavioral science books
- Captivate: The Science of Succeeding with People
- Drunk Tank Pink: And Other Unexpected Forces that Shape How We Think, Feel, and Behave
- Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are
- How to Talk to Anyone: 92 Little Tricks for Big Success in Relationships
- How to Win Friends and Influence People
- Incognito: The Secret Lives of the Brain
- Misbehaving: The Making of Behavioral Economics
- Predictably Irrational: The Hidden Forces That Shape Our Decisions
- Skin in the Game: Hidden Asymmetries in Daily Life
- Superforecasting: The Art and Science of Prediction
- The 48 Laws of Power
- The Elephant in the Brain: Hidden Motives in Everyday Life
- The Formula: The Universal Laws of Success
- The Power of Habit: Why We Do What We Do, and How to Change
- Thinking in Bets: Making Smarter Decisions When You Don’t Have All the Facts
- Thinking, Fast and Slow
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